Post-Production: Audience Feedback Ms Begum

Audience Feedback

Audience feedback is the analysis and review of the thriller trailer we have created from the target audience the thriller trailer was aimed for for. Audience feedback can really be important for everyone involved it the creation of the film because then you are able to go over the reviews and see the positive comments from viewers to see what parts or elements of the film were successful in creating a conventional thriller film trailer. Alternatively the negative criticism is also helpful as it gives us objectives to make our film better.

Before my group did the production of our thriller trailer, we got a glimpse of what audience feedback we may receive. I created a questionnaire consisting of various questions to help with our research on thriller films. The reason I created the questionnaire was to gain the insight into the target audiences mind and to find out what they like about thriller films so their ideas could be taken into consideration so my group is able to produce a successful, conventional thriller trailer that my target audience will enjoy. The results I got from the questionnaire was very beneficial to me as then it was easier for me and my group to retain the research to find out what the target audience look for in thriller films. For example one result I found is that the target audience find that it is the narrative that creates tension best among thriller films although there were other votes for sound, lighting and setting which means we have to take all those factors into consideration when creating a successful thriller trailer.

After the thriller trailer and soundtrack was complete we had to show the trailer among the target audience. The trailer my group created was screened to people aged from 15 to 35 as they fit the target audience. The reason my groups thriller trailer was shown to these particular people is because the target audience im appealing to is of the age range of 15 to 35 so therefore getting constructive criticism from someone outside the age range would not help in gaining knowledge to create a successful trailer since they are probably people who would not normally watch this type of genre. The screening was of aid to my understanding of the production of my film and generic conventions of thriller films because I could then relate some of the results I got from the questionnaire to the feedback I got from the audience and compare the factors of thriller films the target audience enjoy and the factors of my groups thriller trailer they liked or disliked.

Positive Comments

Sean age 22: "The soundtrack really complements the trailer well and it flows perfectly. for example the sound gradually intensifies as the situation for the protagonist becomes more and more dangerous".

This comment is very helpful to our group because it shows that the sound organiser has the skills to analyse different thriller films and look at what makes the soundtrack conventional to thriller films and incorporate those ideas into our soundtrack to help create a successful thriller trailer.

Krystal age 19: "The portrayal of both the antagonist and protagonist is canny to those of original thriller films. the costumes they wear is similar to the characters they resemble from other films and their actions and movement is very conventional to that of a thriller film."

This comment is very beneficial to our group because it shows that my group was able to pick correctly when choosing actors to play the role of the characters. It also shows that the actors were able to portray characters similar to that of thriller films making the trailer more conventional.

Peter age 29: "The lighting used in the thriller film was well positioned and complemented the setting of the film. The use of low level lighting really intensifies the scene and creates tension in the thriller trailer."

This comment is really helpful because it tells me that the location manager knew what setting would be best to use and would complement the use of low level lighting in it. It also shows that we were able produce the right contrast of light so the scene didn't look too luminous.

Constructive Criticism  

Stacey age 23: "Although the protagonist did a great job i felt it would be more effective if she resembled a typical thriller victim who is a young white blonde character."

This is a fair criticism and very understandable. We did in fact consider using a character with those characteristics but at short notice it was hard to find someone. But overall we can still take this into consideration if we was to create another, more successful thriller film

Paul aged 31: "The narrative was something i haven't seen before and maybe it was too original because it was confusing. I didn't understand the plot of the trailer and because of that i felt that the trailer lost some effect."

This criticism is beneficial in helping to create a successful thriller trailer because it has helped us on the understanding to create a conventional narrative that the target audience will enjoy.

Lucy age 26: "The editing could be a bit better. There were times in the trailer where the straight cuts didn't flow well and was a little confusing to keep up with the narrative."

This piece of criticism is very helpful in order to create a successful, conventional thriller trailer. To be fair the software we used to edit was a struggle to get our heads round so we did have a hard time to get all the frames running smooth together.

These are just some of the feedback we received from the target audience we showed the thriller trailer. Thanks to the feedback we are now able to analyse our thriller trailer more critically and take into consideration with what the target audience has said about the trailer. All in all I feel, weighing up the positives and negatives, that my group has created a successful thriller trailer because we were able to follow the generic conventions of a thriller film and incorporated it into our thriller film. We have also done various researches to help us with creating the trailer and used the results we got from the questionnaire to make it appeal to the target audience.

Although we received the audience feedback after the final production was finished, it was still helpful to me and my group as it gives us the satisfaction if we created a successful thriller trailer or not the audience’s point of view.

However the audience feedback received has also helped me to decide if my trailer would be beneficial for my media institution. In my opinion I feel that this will benefit my film company because me and my group has created a successful thriller trailer that is similar to  some of the films  they have released and it is a possibility that there would benefits creating thriller films for the film company “Miramax” for us as well as the film company. The audience feedback was a big step in the development of me and my groups thriller trailer as we now know what factors we need to work on to create that perfect conventional thriller film that the target audience will enjoy.